Entrepreneurs Circle

Have you read “The Ultimate Sales Machine” by Chet Holmes ⭐⭐⭐⭐⭐

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ultimate sames machine chet holmesI read “The Ultimate Sales Machine” by Chet Holmes after a client recommended it. Have you read it?

For instance, I learnt that only 10% of people will proactively learn and enjoy doing so? 90% will only do so when they have to as part of their job. That is what sorts the best from the rest.

A main theme throughout the book is the need for “Pig headed determination” to bring about change. And the same I see with HighLevel clients – the ones with pig-headed determination to “work their HighLevel system” have the greatest success.

“The Dream 100 Concept” is one of the major strategies outlined first by Chet Homes in The Ultimate Sales Machine. A super-powerful strategy. I was just watching Youtube video from Russell Brunson on how he uses the Top 100 strategy, well worth a watch  https://youtu.be/DqeTvepQvgg?si=ze4otMxQyrlzKi5Chttps://youtu.be/nol9a1LIbcY

It is the best business book I have read in ages and certainly resonates with “HighLevel thinking”.

I would definitely recommend it to HighLevel users as this could transform your sales process. Here is an article I wrote about how to use HighLevel to implement the Dream 100 strategy.

Here is the Amazon link (Note I do not earn commission) https://www.amazon.co.uk/Ultimate-Sales-Machin…/…/1591841607

If you are a HighLevel user then I can show you how to build a Dream 100 Workflows to enable you to easily co-ordinate an integrated follow-up campaign containing not only emails but direct mail, telephone, text and social media. To learn more simply schedule a Discovery call.

ultimate sales machine

Fix broken links on your website and improve your SEO

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fix broken linksIf you are following the They Ask, You Answer methodology and creating content on your website then inevitably you will be including links to other pages and external websites.

When these links become broken then apart from giving your website visitors a negative and frustrating experience it is also noticed by the Google spiders when they index your site. And so can adversely affect your SEO rankings.

How do links become broken? The main reasons. When you added the link you made a typo mistake. But more commonly the external website you linked to may have been deleted or the URL changed or the website has simply been taken down.

This tip I got from Nick Fenmore Collins at Website Success. To fix broken links use a free tool like Broken Link Check to search out all those hard to find broken links, and then you can fix them.

As an example, my website/blog now has over 750 pages and I have never before checked for broken links and found 60 broken links!! So this will keep my busy updating pages and fixing broken links.

404 broken link Photo by Erik Mclean on Unsplash

The Eric the Ferret Email – a crafty email that re-engages prospects who have “gone dark”

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Use the Eric the Ferret email to re-engage with prospects who have “gone dark” and fail to respond to your emails and phone calls.

Every time I deploy this crafty email from The Entrepreneurs Circle it makes me smile – because it works.

Each time I send it to a prospect who is failing to respond to my emails or phone calls it works  – because it stands out in the inbox, it’s engaging and makes the prospect smile, so they cannot fail to respond one way or the other.

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Hi ~Contact.FirstName~,

It feels like you’re ignoring me *gasp*. But hey – maybe I’m just paranoid 🙂

I’ve tried to talk to you about <<PRODUCT/SERVICE>> for a while now, but alas…
…we’ve not connected.

Are you ignoring me? Or are you just playing hard to get 😉

I really don’t want to pester you if you’re not interested…

…so just hit reply with a simple “No” if you want me to never contact you again.

I’ll delete you from my emails, my contacts, my WhatsApp, pull down that portrait of you hanging above my fireplace and return the 12ft sculpture of your head to the sculpture shop (I’ll probably lose my deposit, but that’s ok…).

Of course, I’d rather we spoke – so to try and charm you into submission I’ve attached a picture of an adorable ferret.

His name is Eric. Eric the Ferret.

And if you think he’s cool, just wait till you speak to me! 😀

If there’s ANY interest at all in <<SERVICE>> – just hit reply and let me know.

Reply with: “Ok, the ferret got me – let’s talk”
And I’ll work around your (no doubt very very busy) diary.

I hope we’ll speak soon, but anxiously await your rejection too… Speak soon!

<<NAME>>
Head of Last Ditch Attempts To Get In Touch With <<FIRST NAME>>

P.S – here’s Eric:

 

 

 

 

 

 

 

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As an Entrepreneurs Circle member, you can access all the copy and instructions on how to use this powerful email from the Entrepreneurs Circle Vault. If you are not a member, then do not worry, take up the free 1-month trial membership and you can access the documentation to enable you to set up this winning campaign.

 

entrepreneurs circle free membership

 

FREE BONUS FOR KEAP  /INFUSIONSOFT USERS

If you use Keap / Infusionsoft (and are an EC member) then I have created a campaign template to enable this email to be easily imported into your app. To get this campaign installed for free please schedule a Discovery Call with me and have your EC membership details handy.

alligator email ec

Consultant and coach lead generation. Do you really need to buy more consulting and coaching sales leads?

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UPDATE MARCH 2022

I am currently inviting established consultants and coaches to trial my “Keap for Consultants” marketing and sales system as Beta testers. I will give beta testers a proven marketing and sales system worth £5000 and all I ask is that you provide feedback to enable me further improve the system.

Click here to learn more and apply for my free Beta tester programme.
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You have probably arrived at this page because you are looking for lead generation services for your consulting or coaching business and to buy more new sales leads for your business. But is this really the case?

So do the numbers stack up? If you double the number of new consultancy leads then you will double your sales and grow your firm. That is true, but at the same time, you will probably more than double the cost of your advertising. (It will most likely cost you more than double as you will no doubt already be using the most responsive advertising medium, so you will have to start using less responsive advertising and so use more of it. So your costs will be higher).

And there are other factors at play too. Take a look at these sales rules.

lead generation buy consulting coaching sales leads

 

So if you have a new business sales team then the sales team will first focus on the easy sales and they will not consistently follow up with the lukewarm/ colder leads as these may not enable them to meet their new business sales target for the month. As a result, those leads who are not ready to buy now will quickly get forgotten about and “fall between the cracks”.  As I mentioned above, as you go to “weaker” advertising in order to generate new leads, so you will generate less responsive leads and so you see the issue – you are generating lower value leads that are harder to close, that the sales team do not want and they cost you more money.

lead generation for coaching and consulting sales leadsSo what is the solution? Before you spend any more money on buying more consultancy sales leads you need to implement an automated sales and marketing system that will work in sync and support your new business sales team. A system that does all the hard work in following up with prospective clients and nurturing them to a point where they are “warmed up” sufficiently to make it worthwhile for a salesperson to speak with them. This way the leads that have cost you money do not “fall between the cracks”.

So let’s look at the maths with a quick calculation.

Say you are currently getting a 1% conversion rate from your sales leads, and leads are costing £1 each. So the Cost per Acquisition (CPA) is £100. OK, let us say you implement a marketing automation system to automatically nurture those leads and then pass them over to the sales team when they are ready to buy. So we still get the initial 1% conversion. But then say we consistently follow up with the remaining 99% (who did not buy) over the longer term so that they begin to know, like and trust us. Now, say over the next 2 years we follow up automatically and gain another 2 sales from the initial 99 leads. So now then numbers look like this. We have 3X our conversion rate and so we have tripled the size of our business. Because we did not spend any more money on lead acquisition, so our Cost of Acquisition has come down from £100 to only £33. And this is without spending any additional money on advertising and lead generation.

Now at this point, you have a sales and marketing machine that efficiently converts consulting sales leads. And now you can start to look at buying from lower value/ higher-cost sources of leads because you have a finely tuned sales lead generation and marketing machine that can profitably convert poorer quality leads. At this point, you can effectively afford to outspend your competitors on advertising and marketing.

Entrepreneurs Circle Certified Coach consultantAnd all this is before we even consider the best AND lowest cost of leads for your business. Referrals from existing clients of your consultancy. Are you actively asking your existing clients to refer you to their business contacts? The chances are that you are not proactively harnessing this source of leads. Once you have an efficient sales and marketing system in place then referral marketing can also happen consistently on autopilot.

So – do you really need to buy more new sales leads for your consulting or coaching practice  -or do you need a system to convert more effectively the leads you are already generating? If you are interested then this is exactly where I help my clients. If you would like to book a free Discovery call at a mutually convenient day and time then click here.

buy consulting and coaching sales lead generation

Check out my blog post with my offer of a free CRM set up for accountants using Keap, when you become a Beta tester.

Accountancy Photo by Scott Graham on Unsplash

The Top 24 Marketing Copywriting Angles for Marketers

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Entrepreneurs Circle Certified Coach

marketing copywriting anglesWhen creating marketing and advertisement copy there are 24 marketing copywriting angles you can take…

1 New
The most popular messaging. People are attracted to the new and shiny, so definitely test this out if it is something new but don’t lie about it

2 Save Money
Who doesn’t love to get a deal and save money?

3 Save Time
We each only have so many hours in a day. Everyone loves a shortcut.

4 Dog Whistle
This is exactly what sounds like it. You should call out a keyword, phrase, image or message that will resonate with your ideal audience and they will “prick up their ears” and listen to your message.

5 Fear Of Missing Out (FOMO)
This is a common one. Basically, you are playing on the fear that they will miss out if they don’t take action.

6 News Hijack
Piggyback what is going on in the news, especially if it is news related to your industry. Steer clear of the usual contentious issues – religion, politics etc

7 Better Mousetrap
Similar flavour to the New angle, however, everybody’s always looking for a better way to do something.

8 Us versus Them
Here you’re highlighting a common enemy. Basically, you are saying we’re a group and we don’t like these other people.

9 Social Proof
Which is showing other people who are using your product or service. It shows that the reader is making the right choice because others are doing the same. Safety in numbers.

10 Shout
You are actually shouting to just a generic trait that they have so small business owners literally all in CAPITALS.

11 Bandwagon
The bandwagon angle is, hey, everybody else is doing it, you probably want to do it too.

12 How to [GOOD THING] without [BAD THING]
e.g. How to paint with water colours without hours of practice. This is a classic in copywriting and marketing and works tremendously as a headline, article or Facebook Ad. Think about your audience, what they want to achieve (good thing) and the common fears or objections they have (bad thing) and get going!
13 The Truth About [THING]
e.g. The truth about water colour paints…
A great way to pique curiosity in the reader.. anyone who’s a little interested in the subject matter will dive in and read on to discover the truth!
14 What to do if [X]
e.g. What to do if you have water colour paints, but no water! A great way to give value first, show that you know what you’re talking about and build trust right from the get-go.
15 The Great [X] Hoax
e.q. The Great Water Colour Paint Hoax. People LOVE conspiracy theories, hoaxes and secrets – and you can find a way to write about them you can guarantee you’ll get the eyeballs and attention you want from people. If you’re stuck thinking about what your great hoax is think of common misconceptions, things your competitors say that isn’t true or any inside industry secrets that the public would love to know…
16 The Open Letter
e.g. An Open Letter to ALL Water Colour Artists. This is a surprisingly effective way to write ads, in particular Facebook Ads. If you have your targeting bang on so that the person reading your ad fits in the pool of people you’re addressing your letter to, you’ll be surprised at just how engaging it is.
17 Declaration of WAR!
e.g. I’m declaring WAR on water color paints! A little bit extreme, but this is a fantastic way to get noticed and build trust. Fight against a common enemy – for example I might declare war against ‘get-rich-quick gurus’ – and my audience it would love it – because they hate them too!
18 EXPOSED!
e.g. EXPOSED! The truth about water colours…
People absolutely love seeing things exposed(!). This is great for ads but also follow up emails.
19 The Emotional Story
e.g. I remember the look in my daughters eyes when, with a flourish, she added the finishing touches to her first masterpiece..  We are brought up from childhood to love stories, and an emotional
story that pulls on the heart strings IS a great way to draw people in, get their attention, get them to know you, build your relationship and make them more likely to do the thing you want them to do.
20 The Breakthrough
e.g. BREAKING NEWS! New water color technique…
Something new, exciting and interesting that will help your prospects and bring them closer towards you.
21 MAD AS HELL!
e.g. I took one look at his water colours and was mad as hell…   An amazing hook. The key is to find something sensible to get mad about! This normally works best if you’re mad at what you’ve seen a customer or prospect doing because of what someone else has told them (e.g. they’ve been clicking Boost on Facebook!).
22 What You Don’t Know
e.g. The one thing you should NEVER do when using water colours…    Curiosity. Gets them every time and as an expert in what you do, this should be a nice easy once to pick apart the key and common mistakes you see people making.
23 WRONG
e.g. Everything you’ve been taught about water colours is DEAD WRONG! Go against the grain, blow their minds and draw them closer to you by showing you know what you’re talking about!
24 Confirmation of Existing Fear
e.g. Here’s why your water colours aren’t looking as good as you hoped…  Chances are your prospects already have fears, concerns or pre-conceived objections around what you do or just the industry that you’re in. This angle uses that and twists it into our favour. Confirm their fears but then help them overcome and provide the solution they’re looking for.
Take your pick and try them out. You’ll never need to start from a blank page ever again!

Is your marketing effective? Check out my post on the Entrepreneurs Circle Business Inspector audit that enables you to assess your current marketing.

Renewable Energy Sales Leads: How to Get More New Leads and Convert Them Into Booked Jobs

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solar panel sales lead

renewable energy sales leadIf you run a renewable energy business and you want to buy more new leads, increase your appointment rate and close more work, this guide will help. Getting enquiries is only half the battle. The real profit comes from having a system that follows up fast, nurtures properly, and pulls older enquiries back into play.

In the UK renewable space. solar, battery storage, heat pumps, insulation, EV charging. competition is intense. That means your lead generation needs to be predictable, and your follow up needs to be consistent.

What People Mean When They Search for “Renewable Energy Sales Leads”

When someone searches for renewable energy sales leads, they are usually looking for one of these outcomes.

  • More enquiries for solar, heat pumps, insulation, batteries or EV chargers
  • Better quality leads with higher intent and better conversion potential
  • A cheaper cost per lead and a more reliable flow of opportunities
  • Support converting leads. because “more leads” does not help if follow up is weak

This is why the best approach is not just “how do I get more leads?”. it’s also “how do I convert more of the leads I already have?”.

The Big Mistake: Buying More New Leads Without Fixing Follow Up

Many renewable energy businesses buy more leads, then wonder why revenue does not rise in proportion. The issue is usually one of these.

  • Slow response times. leads go cold quickly
  • One attempt only. if they do not answer, the lead is ignored
  • No multi channel follow up. email only, or calls only
  • No reactivation. old leads sit in the CRM forever

If you are sitting on a database of old enquiries, missed calls, quote requests, website form fills, Facebook leads or “can you send me some info” prospects. you likely have hidden revenue already sitting there.

A Better Strategy: Combine New Lead Flow With Lead Reactivation

Yes. you can absolutely buy more new leads. but the most cost effective growth often comes from improving conversion and reactivating past enquiries. This gives you two pipelines.

  • New lead generation. a steady inbound flow
  • Lead reactivation. bringing dormant leads back to life

When these work together you typically see a lower cost per acquisition, more booked appointments, and a more predictable sales pipeline.

Introducing the MarketerM8 AI Lead Reactivation System

If you want more sales without constantly increasing ad spend, you will want to look at the MarketerM8 AI Lead Reactivation System.

This is designed for businesses who already have leads in their CRM, spreadsheets, inbox, or Facebook ads manager, but they have not been followed up properly. or the lead went quiet and nothing happened after that.

What the system does

  • Imports old leads from your CRM or lead lists
  • Re engages via email with a simple, human message that starts conversations
  • Follows up via SMS and WhatsApp to increase response rate
  • AI adapts based on responses. so interested leads get handled differently to time wasters
  • Re engaged leads book a call. using a simple booking flow
  • Analysis and refine the system. improve messaging and outcomes over time

The goal is simple. turn yesterday’s dead leads into today’s sales conversations.

Why Lead Reactivation Works So Well for Renewable Energy

Renewable energy buying decisions are rarely instant. People shop around, compare finance options, ask their partner, wait for a bonus, move house, or simply get busy. Many of your “lost” leads are not lost. they are delayed.

A proper reactivation system gives you a professional reason to follow up again. it also does it consistently, without your team having to remember who to chase.

How to Make Lead Generation Pay: A Simple Conversion Framework

If you want to buy more new leads and make them profitable, aim for this.

  • Capture leads cleanly. name, mobile, email, postcode, and the service they want
  • Respond fast. the first few minutes matter
  • Use multi channel follow up. email plus SMS plus WhatsApp
  • Nurture. short helpful messages that build trust
  • Reactivate. pull older enquiries back into conversation every month

If you only do one thing after reading this page. do not just buy more leads. build the conversion engine that makes every lead worth more.

Want to Turn Old Enquiries Into New Sales Conversations?

Take a look at the MarketerM8 AI Lead Reactivation System. If you have a lead list sitting in your CRM that has gone quiet, this is one of the fastest ways to create new appointments without paying for more traffic.

Tip. If you want, paste your current page URL and I can also provide a meta title, meta description, suggested headings, FAQ section, and internal link suggestions to help it rank for terms like “buy renewable energy leads”, “solar leads UK”, “heat pump leads”, and “renewable energy lead generation”.

PS. Check out my other post with 6 top tips for solar panel marketing.

 

Solar panel sales lead photo by Bill Mead on Unsplash

Solar & Renewable Energy Lead Generation: Do You Really Need to Buy More Sales Leads?

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solar panel sales lead

solar panel sales lead

If you’ve landed on this page, chances are you’re looking to buy more solar panel sales leads to grow your renewable energy business. But before you spend more on advertising, here’s the real question:
Do you really need more leads — or do you need to convert more of the ones you already have?

The maths behind lead generation

It’s easy to assume that if you double your solar panel sales leads, you’ll double your sales. Technically true — but there’s a catch.
To double your leads, you’ll often need to invest in less responsive advertising channels (because you’re probably already using the most effective ones). That means your advertising costs can rise disproportionately, often more than doubling, while the quality of leads can drop.

And then there’s sales behaviour to consider.

Why leads “fall through the cracks”

Sales teams naturally go after the easy wins — the “low-hanging fruit.”
They focus on hot prospects who are ready to buy now, leaving lukewarm or cold leads untouched. Those not-ready-yet leads often get forgotten and disappear from the pipeline. If you push more budget into weaker advertising to generate leads, you may end up with:

  • Lower quality leads that take longer to convert

  • Salespeople reluctant to follow up

  • Higher costs per acquisition

It’s a lose-lose — unless you fix the follow-up process.

The smarter solution: Convert more of your existing solar leads

solar panel lead generation

 

Before you spend a penny more on lead generation, you should have an automated sales and marketing system working alongside your sales team.
A system that consistently follows up with every lead, nurtures them over time, and hands them over to your team only when they’re ready to buy.

Let’s run the numbers:

  • Say you’re generating leads at £1 each, converting 1% into sales. Your co

     

  • st per acquisition (CPA) is £100.

  • Now, you implement an automated follow-up system — like MarketerM8 (powered by HighLevel) — that nurtures the remaining 99% of leads for the next two years.

  • If that process delivers just two extra sales from every 100 leads, you’ve tripled your conversion rate — without spending another pound on lead generation.

  • Your CPA drops from £100 to £33, and your business grows — all without extra ad spend.

Why AI changes the game for solar lead conversion

 

Automation has always been powerful, but the rise of AI Employee in MarketerM8 this takes it to another level.
For example, with MarketerM8’s built-in voiceAI, your business can now answer inbound calls automatically — even outside office hours. This means potential solar customers never hit voicemail, never get missed, and always feel attended to. You can capture more enquiries, qualify them instantly, and feed them directly into your automated nurture system.

 

Don’t forget your most profitable solar leads: Referrals

Once you’ve got an efficient conversion system running, you can tap into the lowest-cost lead source available — referrals.
By automating referral requests to happy solar panel customers, you can turn every installation into a potential source of new business, all running on autopilot.

Bottom line: You may not need to buy more solar panel sales leads — you need a solar & renewable energy conversion system that makes the most of what you’ve already got.
That’s exactly what MarketerM8 (powered by HighLevel) delivers —

 

 automation, AI-powered communication, and a framework that turns leads into loyal customers.

📅 Book a free discovery call today to see how we can help you convert more solar leads and grow your renewable energy business.

 

PS. Check out my other post with 6 top tips for solar panel marketing.

 

Solar panel sales lead photo by Bill Mead on Unsplash

The X Factor recruitment interview technique from the Entrepreneurs Circle

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x factor recruitment interview

Are you an employer fed up with the age-old, traditional, and time inefficient interviewing technique?

There surely must be a better way?

You know how it goes – you place an advert, get hundreds of responses. Whittle these down to a few. Invite them for an interview. You block out time to interview – some candidates turn up, others don’t bother. It’s all so time-consuming and a real chore. But does it have to be this way?

Well, there is another way that is not only more effective but is fun too – the X Factor recruitment interview technique. This technique was developed by Nigel Botterill, the founder of The Entrepreneurs Circle. When Nigel explained to me how the X Factor recruitment technique works, based on the popular TV show then I was blown away as to how much more effective this process could be. Nigel even says he gets letters from unsuccessful applicants thanking him for such an enjoyable interview – would you believe that!

Anyway, the bad news is that to access the full training you have to be a member of the Entrepreneurs Circle. But, the good news is that you can take up a free 3-month trial and access this and thousands of pounds of other entrepreneur marketing training absolutely free. Click here for free membership and learn how to transform your recruitment process.

x factor entrepreneurs circle free membership

Entrepreneurs Circle Coaching – USA & South America

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Are you based in the USA or South America and interested to learn more about Entrepreneurs Circle Coaching?

Over the past 11 years I have helped hundreds of business owners with systemizing and automating their marketing with Keap / Infusionsoft. I am also an Entrepreneurs Circle Certified Coach.

I have over 25 years of real-life, “in the trenches” marketing experience with small business owners and my marketing campaigns have generated in excess of £50M in sales. I am based in the UK and work with many London-based clients and internationally I work with clients in the USA – New York, Chicago, Los Angeles. Australia – Perth. Singapore and Ireland.

What I was finding with my Keap / Infusionsoft clients was that they were asking me for marketing advice, but it was frustrating as clients rarely followed up and actioned the advice I was giving. Entrepreneurs CIrcle USA South america

When Nigel Botterill explained to me the “Entrepreneurs Marketing & Sales System” this was a lightbulb moment for me – this was how I could really help my clients to achieve even greater success by coaching them – the marketing I knew, what I had lacked was a system with which to work with clients. Nigel has perfected the “Entrepreneurs Marketing & Sales System” over the last 10 years. It was a “no-brainer” for me to sign up, do the training and qualify to become an Entrepreneurs Certified Coach.

Read my post here.

So what is an Entrepreneurs Circle Certified Coach?

Entrepreneurs Circle Certified Coach coachingEntrepreneurs Circle Certified Coaching is like having a ‘personal trainer’ for your business. I’ll get to know you, prescribe the right ‘exercises’ and keep you accountable, hold your feet to the fire and make sure you achieve success.

Once you set out to build your business, you’re no longer an accountant, an electrician, dentist or a consultant (or whatever it is you do). Now for at least for a big chunk of time each week, you have to become the marketer for your business.

You have no choice, you have to become a marketer because the success of your business – and you, your families and your employees’ lifestyles all depend on how well you market what you do.

But how do you market your business effectively?

What should you do?

What marketing’s best for your business right now?

This is when we encounter the ‘perfect storm’ that afflicts so many businesses because a number of elements all come together:

  • Effective marketing in 2020’s is more complex than ever;
  • Effective marketing in 2020’s requires specialist knowledge and understanding (that most business owners don’t have because they’re practitioners of their craft, not marketers);
  • Effective marketing in 2020’s requires a high proficiency of execution to work well;
  • Effective marketing in 2020’s is harder to achieve than ever before;

The outcome of this ‘perfect storm’ is devastating for many business owners. Some are paralysed by indecision, unsure what to do and so do nothing. Others latch on to the latest bright shiny object but their results are compromised because there’s no overall system or strategy.

And even when they do achieve some success, momentum stalls and the marketing soon stops because the business owner is now too busy servicing the work to keep the marketing going.

So ‘famine-to-feast’ becomes the norm. And in all cases, that’s because there’s NO SYSTEM, no framework, precious few re-usable marketing ‘assets’, and an activity plan that is, at best, ad hoc.

When you have a marketing and sales system working in your business that predictably and consistently brings in the right flow of new customers every week, like clockwork, then owning a business is phenomenal. But when you don’t have that, then owning a business is unpredictable, unreliable, and incredibly stressful. It’s no fun when the destiny of your company, your family’s lifestyle and the income and security of all your employees, rest on whatever customers that ‘fate’ drops in your lap this week.

In short, I will implement The Entrepreneurs Marketing & Sales System in your business, with you.

Jeff Rau – Physical Therapist

Julian was a great help in organising my Sales Pipeline and getting our sales team trained to use Opportunities in Keap / Infusionsoft. I would definitely recommend Julian to other Keap / Infusionsoft clients.

Before I hired him, I read lots of glowing reviews... and i hoped they were not just being nice... well what I found out is .....the good reviews were actually TRUE. Prior to working with Julian I have worked with several other "experts" who may have known basic strategies to use... but they always seemed to leave me with more questions and then helpless frustration. I nearly had lost hope that I could utilize the great features in IS without paying thousands of dollars for a plug and play system.

Julian has a very natural way to explain complex digital marketing strategies in understandable English... even for me... a Texan 🙂 He visually mapped out a plan, after listening to me. He then made suggestions where he saw flaws in my system. After each session, I know what I need to do and where we are headed. Thank you, Julian, for helping breath sanity into my business marketing world.

Jeff Rau - Jeff Rau Physical Therapy

Next step

So I guess, if you read this far then you are interested in Entrepreneurs Circle coaching. The next step would be for us to get on a Discovery call where I can learn more about your business and where you are at presently. We can then work out how best I could assist you to crack the rhythmic acquisition of customers for your business.

 ONLINE CALL SCHEDULER

 

The Alligator Email – a crafty email that re-engages prospects who have “gone dark”

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alligator email entrepreneurs circle

alligator email

Use The Alligator email to re-engage with prospects who have “gone dark” and fail to respond to your emails and phone calls.

Every time I deploy this crafty email from The Entrepreneurs Circle it makes me smile – because it works.

Each time I send it to a prospect who is failing to respond to my emails or phone calls it works  – because it stands out in the inbox, it’s engaging and makes the prospect smile, so they cannot fail to respond one way or the other.

 

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Hi FirstName,

I’ve been trying to get in touch for a while now about [insert what ever service/ product you sell] but can’t seem to get through to you…

I figured either you’ve been eaten by alligators or you’re just plain swamped.

If you have been eaten by alligators, my deepest sympathy goes out to your family members.

If you’re still alive however, one of the following is more likely to have happened.
I hate to keep pestering you, so please pick one response and let me know what our next step should be.

A – Yes, I’ve been eaten by alligators. Please send flowers.

B – No, I haven’t been eaten by alligators, but you may wish I had been, because I have decided I have no interest in [insert what ever service/ product you sell]. Sorry, you’re sunk (thanks for your frank honesty. I can handle it.)

C – Yes, I’m still interested I’ve just been busy – get in touch and let’s talk.

I’d really appreciate it if you could just ping me a quick reply with either A, B, C to let me know where you stand!

Thanks in advance,

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As an Entrepreneurs Circle member, you can access all the copy and instructions on how to use this powerful email from the Entrepreneurs Circle Vault. If you are not a member, then do not worry, take up the free 1-month trial membership and you can access the documentation to enable you to set up this winning campaign.

 

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FREE BONUS FOR KEAP  /INFUSIONSOFT USERS

If you use Keap / Infusionsoft (and are an EC member) then I have created a campaign template to enable this email to be easily imported into your app. To get this campaign installed for free please schedule a Discovery Call with me and have your EC membership details handy.

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